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Privacy Policy

Silhouette International Schmied AG

Last updated: 28 September 2017

Thank you for your interest in the products of Silhouette International Schmied AG (“Silhouette”; “We”). The privacy policy below provides you with detailed information about the (personal) data that will be collected, used and transferred when you visit our website (“website”) and any sub-pages (“web pages”). Since your data protection is very important to us, we would like to explain what your rights and options are, so that we can enjoy a trusted business relationship in the future. We observe data protection regulations, and constantly strive to meet our obligations in a way that is as user-friendly as possible.

We make every effort to handle your personal data with the utmost confidentiality, and in full accordance with privacy law. Personal data is information that enables us or third parties to identify you as an individual. This may include a (dynamic) IP address, which is sufficient to identify you if, for example, internet service providers have the means to do so.

  1. Data collected, processed and used with consent
    1. When you buy our products, or create a customer account, you are obliged to enter certain personal details (your full name, e-mail address and your address if applicable). We use this information solely to offer you our services (delivery of products, managing customer bank details, etc.), and it is only processed and stored for this purpose. This data will never be stored for any longer than is allowed by law (though there may also be a legal obligation to store certain data).

    2. Nevertheless, you can also visit our website without entering any of the personal data listed above; if you want to browse our product range without making a binding purchase, for example. Here we will only store your website usage data (e.g. date/time of visit, internet service provider) in so-called server log files, so that we can keep our website running smoothly and optimise our offering. IP addresses are collected and stored in anonymised form only, by shortening the last three (3) numbers.

  2. Data transfers to an e-commerce partner or service provider
    1. When you buy our products from our online store, you are obliged to choose an e-commerce partner during the ordering process, as these offer Silhouette specific services in relation to the online sales of products. Silhouette will send your full name to your chosen e-commerce partner only. If you wish to take advantage of certain services in relation to a contract with Silhouette, your postal address may also be sent to the e-commerce partner that administers them (if you have not already sent it yourself). This is strictly necessary for maintaining the structure and functionality of our online store, and therefore also for concluding a contract with Silhouette.

    2. To make a warranty claim for defective goods, you also have the option – besides sending Silhouette an informal note – to (i) hand them over to your e-commerce partner in person (ii) send them by post to the business address of your e-commerce partner. If the latter, Silhouette will send your full name and postal address solely to the e-commerce partner in question. All Silhouette’s e-commerce partners are bound by our privacy practices and will handle your personal data with the utmost confidentiality. Your e-commerce partner will never pass on your data to third parties without your express permission, or for any purpose other than to meet their obligations towards Silhouette.

    3. Product returns (notably when claiming your right of cancellation) should be sent to our service provider PVS ZMD GmbH, Schleißheimer Straße 93a, 85748 Garching bei München, Germany. If you return items purchased from our online shop, your full name and postal address will be disclosed to PVS ZMD GmbH. However, PVS ZMD GmbH is bound by our instructions and obliged to follow our privacy policy. Your data will only be used by PVS ZMD GmbH to cancel contracts concluded with Silhouette and will be deleted thereafter.

  3. Payment methods
    1. If you decide to buy products from our online store, you (or we) will engage a payment service provider to initiate the transaction. Specific (personal) (payment) data will be transferred as part of this process, but we have almost no control at all over how the data is stored and processed. In some instances - especially when you create an account with them (which may be obligatory) - your chosen payment service will have collected the data themselves. Please refer to the privacy policy of the payment provider in question when using their service.

    2. When choosing the instant bank transfer option, you will be redirected to the website of the online provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany after submitting your order. After you have been verified, your personal data and account details will be sent to SOFORT GmbH. This information will be used by SOFORT GmbH to enable it – amongst other things - to check your balance. We have no control over the transfer of this data. Please therefore refer to the privacy guidelines of SOFORT GmbH, which you will be specifically advised about when using the service.

    3. When choosing the credit card payment option, you will be sending your credit card details to us when you place your order. We will then ask the credit card company to initiate the payment transaction. The payment transaction is carried out automatically by the credit card company and your card will be charged. At the same time, certain data will be sent to the relevant credit card company and processed. We have absolutely no control over this process.

    4. When choosing the PayPal payment option, certain data will be sent to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg and processed by the payment service provider. We have no control over this process. When using this service, please therefore refer to PayPal’s privacy policy and terms & conditions, which you can find at

  4. Newsletter
    1. On our website you have the option of signing up to the Silhouette newsletter. To do so, you will need to submit at least your e-mail address. The Silhouette newsletter keeps you up to date with the latest Silhouette products and industry trends and will only be sent to the e-mail addresses provided. If you no longer want to receive the newsletter, you can of course unsubscribe at any time by clicking the "Unsubscribe from newsletter" button after you receive it. The data stored for the purposes of sending the newsletter will be deleted – as long as we are not legally required to do otherwise – after unsubscribing. We will never send you electronic marketing without your prior consent (registration).

  5. Cookies
    1. We use small text files called “cookies” that are stored on your computer when you visit our website. These help us to optimise our service to make it more user-friendly, improve the design and make it more secure. In many cases, the cookies installed will be “session cookies”, which will be automatically deleted as soon as your current browser session is over. Other cookies (e.g. storing your language preferences) will be stored for a longer period, or until you delete them manually. Cookies contain absolutely no personal data.

    2. Most browsers accept cookies automatically, but you have the option of changing your browser preferences so that cookies are either generally rejected or only specific kinds are accepted (e.g. rejection of third-party cookies). If you change the cookies settings in your browser, you may not be able to enjoy the full functionality of our website. You can find out how to change the system settings for the most popular browsers using the following links:

      Internet ExplorerTM:





  6. Google Analytics
    1. Our website uses Google Analytics, a website analysis tool by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies to analyse your usage of our website, and the information collected by the cookies is generally sent to a Google’s servers in the USA and stored. The IP anonymisation used on this website means that your IP address will be held in truncated form by Google for member states of the European Union as well as other states party to the agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to Google’s servers in the USA and shortened there. Google will use this information to evaluate your website usage on our behalf, compile reports on website activity and provide other services to us in relation to the website and internet usage. Google will not associate your IP address with any other data it holds. Google will not be able to discern your identity.

    2. Google is a participant of the EU-US Privacy Shield, which obliges a company to uphold the agreement and constantly maintain European data protection standards. A list of the companies with Privacy Shield certification can be found at

    3. Using the process described in Point 5, you can set up your browser preferences to prevent it from storing cookies (or restrict third-party cookies only). In addition, you can also prevent Google from collecting and processing data gained from cookies relating to your website usage (including your IP address) by downloading and installing the corresponding browser plugin ( Alternatively, you can also click here to choose a so-called cookie opt-out that is saved on your device and prevents Google Analytics from collecting data. You will need to repeat this step again if you delete all your cookies.

    4. You can find out more information regarding privacy and Google Analytics, and what options you have, here:

  7. Data transfer; Right of information, correction and deletion
    1. Unless otherwise specified in our privacy policy, data sent to us will not be given to third parties without your express permission or legal requirement to do so. One exception where this may happen is in the case of third-party cookies, since we have tools / plugins integrated into our website that set third-party cookies and collect specific information (see Point 6). In this instance, any data transmitted is, however, not of a personal nature.

    2. In accordance with public privacy law, you have a right to find out - at any time and free of charge - which data we have collected from you, and subsequently stored and processed. You can at any time request any incorrect data to be corrected, and for certain transmitted data to be deleted. You can also withdraw any prior consent you have given us to process your data for the future. We will take the appropriate steps immediately after receiving your request.

  8. Contact details for privacy-related issues
    1. You can send any declarations or requests regarding your rights - as stipulated in this privacy policy or the law - at any time by contacting us at Silhouette International Schmied AG, Ellbognerstraße 24, 4021 Linz, Austria,, Tel.: +43(0)7323848-0.

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Silhouette International Schmied AG / Austria, Made under licence from adidas AG © 2019 adidas AG. adidas, the Badge of Sport and the 3-Stripes mark are registered trademarks of the adidas Group.